Canaccord Genuity Advises TLC Worldwide on its Investment from bd-capital

Canaccord Genuity is pleased to announce it has advised TLC Worldwide, a global loyalty and rewards company, on its investment from bd-capital, a pan-European, operator-led investment firm. 

TLC Worldwide (“TLC”) is a global market leader in tech-enabled, experience-based reward campaigns and loyalty programmes. The company is headquartered in London, UK, and has office hubs in 14 countries across EMEA, the Americas and APAC, employing over 350 people.

TLC has developed a revolutionary and proprietary reward distribution software platform, COSMOS, providing access to TLC’s reward network of more than 45,000 experiences across 40 countries – the world’s largest network.

bd-capital has partnered with TLC’s founder Nick True who will remain on the Board, and CEO Alec Johnson who will continue to lead the business.

Nick commented: “33 years after founding the business in 1991, I am immensely proud of what TLC has become. The business is the global leader in experience-based rewards and is set to continue growing strongly. I am particularly proud of our culture which is the foundation on which the business has been built. I look forward to seeing the team flourish as the company moves into the next chapter, in partnership with bd-capital.”

bd-capital is a private equity firm focused on the tech-enabled services, healthcare, and consumer sectors. The bd-capital team consists of investment professionals and business leaders with broad experience across many sectors, including deep knowledge and experience in the loyalty and data sectors. 

David Johnston, who will join the Board, said “I am excited to be joining the TLC team as Chairman. The bd-capital model is to bring business leadership and experience to its investments, and I am looking forward to sharing our experiences at Nectar and from the wider industry to support the team as we help drive TLC’s next phase of growth.”