Canaccord Genuity acts as Exclusive Financial Advisor to Marketware on its acquisition by Medsphere Systems Corporation

Canaccord Genuity is pleased to announce that on January 19, 2021, Marketware Inc., a Salt Lake City-based portfolio company of Epic Ventures, was acquired by Medsphere Systems Corporation, a portfolio company of Sixth Street Growth.  Canaccord Genuity acted as exclusive financial advisor to Marketware.

Marketware provides a comprehensive healthcare relationship management and data analytics software platform offering solutions in physician relationship management, business intelligence & data analytics, and physician recruitment & onboarding.  Marketware’s solutions enable health systems, hospitals and specialty clinics to track referral behavior patterns, network leakage and key physician relationships, providing critical market intelligence and insights that support growth initiatives.

The Canaccord Genuity team consisted of Dudley Baker, Fred Fang and Rob Higham.