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Highwire

Canaccord Genuity Advises Premier Communications Partner Highwire Public Relations on its Strategic Investment from Shamrock Capital

Canaccord Genuity is pleased to announce it has advised Highwire, a premier communications partner for leading technology and healthcare companies, on its strategic investment from Shamrock Capital, a Los Angeles-based investment firm specializing in media, entertainment, communications, and related sectors. The partnership will fuel Highwire’s growth and expansion of its integrated communications and digital marketing services.

Highwire is an inclusive strategic communications and digital marketing partner designed for category leaders and growth companies across technology and healthcare sectors. With roots in journalism and Silicon Valley, the company is driven, creative, and experienced in delivering transformative business impact for its clients. Highwire’s fully integrated programs, leveraging digital and social media channels, influencers, and communications strategies, support clients’ business and marketing goals.

Highwire’s technology clients include leaders in enterprise and B2B, AI, cybersecurity, clean energy, and frontier technologies encompassing robotics, quantum, and more. The company’s healthcare clients include leaders in medtech, diagnostics, primary care, behavioral health, and remote care platforms, among others. Highwire has offices in San Francisco, New York City, Boston, and Chicago, along with a presence in more than a dozen states and a global network of partners.

Shamrock Capital’s investment will enable Highwire to evaluate strategic additions to its healthcare practice, as well as further develop its digital marketing services, data analytics, public affairs, and corporate communications capabilities. Shamrock Capital is a Los Angeles-based investment firm with approximately $4.1 billion of assets under management. Shamrock Capital invests exclusively in media, entertainment, communications, and related sectors through a multi-fund strategy centered on private equity investments, as well as ownership and financing of content and media rights. The firm was originally founded in 1978 as the family investment company for the late Roy E. Disney and has since evolved into an institutionally-backed firm with a leading group of investors, including endowments, foundations, and sovereign wealth and pension funds. Shamrock Capital partners with strong management teams and takes an active, collaborative approach to creating value in each investment.

Canaccord Genuity, with a team led by Sanjay Chadda and Lexia Schwartz, served as the exclusive financial advisor to Highwire.
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