Signpost Inc.

Canaccord Genuity acts as exclusive Financial Advisor to Signpost on recapitalization by HighBar Partners

Canaccord Genuity is pleased to announce that on July 9, 2019, Signpost, a fully automated CRM and marketing software platform, announced it has been recapitalized by HighBar Partners with participation from previous investors Georgian Partners and Spark Capital.  The new investment will enable Signpost to scale its footprint and extend its leadership in technology for local businesses. Canaccord Genuity acted as exclusive financial advisor to Signpost for the transaction.

Signpost is the complete solution used by thousands of local businesses to get better reviews and grow revenue. Since its founding in 2010, Signpost’s powerful CRM and marketing automation technology has delivered strong results for local businesses. Powered by automated data collection and cross-channel marketing, Signpost’s platform drives new customers, new reviews, repeat business and referrals. Using Signpost’s smart CRM and automated text and email marketing, local businesses improve their ratings by 34% and increase their revenue by 14%, on average.

The Canaccord Genuity team consisted of Andrew Pojani, Lisa McClure Byrnes, Isaac Porter and Sam Johnson.